Maximize Your Real Estate Moves This Fall

As the leaves start to turn and temperatures cool off, the real estate market heats up for savvy buyers and sellers. In Chicago, this fall presents a unique opportunity for both sides of the market to capitalize on favorable conditions—before the holiday season shifts attention away from homes and onto family gatherings.

For buyers, this is your chance to make strategic moves. With the last weeks of warm weather tempting Chicagoans outside, many potential competitors are more focused on soaking up sunshine than entering bidding wars. This, coupled with a recent dip in mortgage rates, means competition is unusually low. Fewer buyers making offers translates to a prime window for you to get a deal under contract before demand picks up again. Don’t wait too long—use this market lull to your advantage, and position yourself to close on your dream home before the end of the year.

On the seller's side, the clock is ticking toward Halloween—the unofficial deadline for getting your property under contract before the holidays take center stage. This is a critical time to list your home and capture serious buyer interest before everyone’s schedules become packed with seasonal festivities. If you're thinking of testing a higher price or want more time to prep your home for sale, consider using a strategic approach: placing your property on the private market. Mark Zipperer and The ZIP Group can guide you through this option, where your home is shared exclusively with highly motivated buyers. This gives you the chance to test the market without the pressure of a full public listing, while still targeting individuals who are ready to act.

Whether you’re looking to buy or sell, this fall is the perfect time to strike. Don’t let this low-competition window close on you—reach out to The ZIP Group today to navigate the market with confidence.